Hey, I'm Adrian :)
If you want to start your business and avoid months and years of hard work spent in the wrong direction, let me help you in giving a roadmap that you should consider and adapt to your own scenario.
But first, remember this: Always start with the end in mind, that is with your objective and your end-goal offer.
If you have done your market research the right way, your business should offer people what they need, if you want to actually have happy paying customers.
Let’s take for example the Online Course Business. If you think people need a certain course without researching the market first, you may spend your time and money producing your course, just to find that no one is interested in your offer.
This is why market research is an important step to take in most businesses, including in the online course business.
After you created your offer, you need a place where interested people could find it. Usually, in the Online World, you need a Page that you can build for free with website builders like Brizy.
The awesome part is that at the beginning, you don’t need a complex website because you can easily present your offer to your visitors, even with a 1-Page Website.
After you took care of your website basics, it’s time to Design a High Converting Sales Page for your offer, following strategies that will help increasing the conversions in your business.
One of the main mission of a Sales Page is to show the visitors of your website the direction to your offer, by presenting them - why they need your offer and why they need it NOW!
Once you built your Sales Page - you will need a source of Traffic - which could be organic (Blogs, YouTube Channels, etc.) or paid traffic (Facebook & Instagram Ads, Google Ads, etc.)
If you already have sources of organic traffic, that’s already a great head start. The alternative is paid advertisements, which have to be approached in strategic ways in order to get results.
Once you got your offer put in place and a source, or sources of traffic, you can send traffic directly to your Sales Page in case you have an offer of less than $100.
You may also want to consider Lead Generation. By Generating Qualified Leads - you will increase the conversion of strangers into happy customers.
Once you have your Lead Generation strategies designed, you will actually need to design the funnel for the Lead Generation Campaign, but also the message of your campaign.
This could be done in an automated way using Email Marketing, which can help you in sending the right message, to the right person at the right time.
As you can see, having a business online is like a puzzle and your mission is connect different parts so that they can work as your marketing and selling machine.
Now, in case you want to start a business selling online courses and teaching what you know - check out the Course Business Academy.
In this program I cover step-by-step - everything you need to know, from course creation to marketing and selling!
Your next step is to decide and enroll in the program you need at this point in your business!
Stay Cool and Grow Your Business!
One of My Core Missions is - helping and empowering Ambitious Entrepreneurs, Marketers, Coaches, Teachers, Course Creators, all over the world - to start their own business and get more customers in less than 90 days!
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